Q: What role does the character play for training?
A: If it's a training event, he would be a member of the audience and play its "voice". As usual...he'd play the devil's advocate and to help communicate key messages in a humorous way.
Q: Is the role different for a training video?
A: Not really. In a pre-produced video the character would play a trainee and also be the "voice" for all the trainees viewing the video. He'd ask all the right questions to help the learning process for everyone.
Q: Is a training video only one segment on one topic?
A: It can be one segment or a series of segments on different topics. We create video vignettes or "situations" that each deal with a particular topic or subject.
Q: Are the vignettes all filmed on location?
A: Taping everything on location can be costly. A much more cost effective approach is to video tape in a studio and use a CHROMAKEY technique to create realism. See this...Example.
Q: Can a character still be interactive if one of our executives doesn't appear in a pre-produced video?
A: Only in small way. It would be too difficult for a live presenter to have a lot of dialogue with a rolling video. However, scripts are usually written so the presenter can interject with a word or two at certain times.
Q: Can we combine pre-taped segments with live performances?
A: Yes. And you can also add other characters playing different roles.
Q: This sounds interesting. What does it cost?
A: Costs vary depending on how many character segments are produced and what other appearances might be included.. Once we have an idea how the character is going to be used we can put together a budget for you.
Q: What is the biggest benefit for us in using pre-produced character videos?
A: You get to play them over an extended period of time which helps you amortize the original cost.
A: Yes, using humor will helpt to liven up your training sessions. It's sort of a...laugh and learn scenario.
Q: How can we get started?
A: Call us.
Chip Bytemeister, a fictitious Compaq sales rep, helped to communicate the concept of thinking “outside the box” to the Compaq sales force. Chip finally got the concept and was out of the box, both physically and mentally.
EMC new-hire sales training featured sales rep Willie Sellmore demonstrating what to do and what not to do in a sales presentation to a CEO. Willie served as the perfect bad example but got it right in the end. (Willie is on the left.)
An ADP HR representative explained a new company benefits package to Rodney Swerdlo, a fictitious employee, who asked all the right questions. Rodney made getting all the details a lot of fun.